Privacy Policy
Last updated: June 24, 2025
ELKANCE (“Elkance”, “we”, “us”, “our”) operates this store and website (the “Services”) to provide you with a curated shopping experience. Our store is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy explains how we collect, use, and disclose personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.
If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control only for matters related to the collection, processing, and disclosure of personal information.
By accessing or using any of the Services, you acknowledge that you have read and understood this Privacy Policy.
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1) Personal Information We Collect or Process
When we use the term “personal information”, we mean information that identifies you or can reasonably be linked to you. Personal information does not include information that is collected anonymously or is de-identified.
Depending on how you interact with our Services, we may collect or process:
* Contact details: name, address, billing address, shipping address, phone number, email address
* Financial information: payment card details, financial account information, transaction details, payment confirmation and other payment details
* Account information: username, password, security questions, preferences, settings
* Transaction information: items viewed, added to cart/wishlist, purchased, returned, exchanged, cancelled; past transactions
* Communications: details you share when contacting customer support or communicating with us
* Device information: device/browser/network data, IP address, and other unique identifiers
* Usage information: how and when you interact with the Services (navigation and engagement patterns)
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2) Sources of Personal Information
We may collect personal information from:
* Directly from you (e.g., when you place an order, create an account, contact us)
* Automatically through the Services (e.g., cookies and similar technologies)
* Service providers who help us operate the Services (and may process data on our behalf)
* Partners or other third parties, where permitted by law
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3) How We Use Your Personal Information
We may use personal information to:
A) Provide, Tailor, and Improve the Services
To process payments, fulfill orders, manage your account, arrange shipping, support returns/exchanges, remember preferences, enable reviews, and personalize your shopping experience (including product recommendations).
B) Marketing and Advertising
To send marketing or promotional messages (email, text, or postal mail) and show you relevant advertisements on our Services or other websites, including based on your activity (such as items viewed or added to cart).
C) Security and Fraud Prevention
To authenticate accounts, help secure payments, detect/investigate fraud or suspicious activity, and protect users and our Services.
Important: You are responsible for keeping your login credentials confidential. Please do not share your password with anyone — not even with someone claiming to be from Elkance.
D) Communicating with You
To provide customer support, respond to queries, and maintain our business relationship with you.
E) Legal Reasons
To comply with applicable law and legal process, respond to lawful requests, enforce policies/terms, and protect our rights and the rights of others.
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4) How We Disclose Personal Information
We may share your personal information in limited circumstances, such as:
* With Shopify, and vendors/service providers acting on our behalf (e.g., IT, payment processing, analytics, customer support, cloud storage, fulfillment, shipping)
* With business and marketing partners for advertising/marketing services (they use your data under their own privacy notices). Depending on where you live, you may have rights to limit certain types of targeted advertising.
* When you direct us or consent (e.g., for shipping, social media widgets/login integrations)
* With affiliates or within our corporate group
* In business transactions (e.g., merger, restructuring, bankruptcy)
* For legal compliance and protection (e.g., subpoenas, lawful requests, enforcing policies, protecting the Services)
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5) Relationship with Shopify
Our Services are hosted by Shopify. Shopify may collect and process information about your access to and use of the Services to provide and improve Shopify-powered services. Information you submit may be transmitted to Shopify and may be processed in countries other than where you reside.
You can review Shopify’s consumer privacy resources and privacy portal on Shopify’s website.
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6) Third-Party Websites and Links
Our Services may link to third-party sites or platforms not operated by us. We are not responsible for the privacy, security, accuracy, or reliability of third-party sites. Please review their policies before sharing personal information.
Information shared on public or semi-public spaces (including social networks) may be visible to others.
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7) Children’s Data
Our Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction.
If you are a parent/guardian and believe a child has provided us personal information, contact us to request deletion. As of the effective date of this policy, we do not have actual knowledge that we “share” or “sell” (as defined by applicable law) personal information of individuals under 16 years of age.
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8) Security and Retention
No security measure is perfect. We cannot guarantee absolute security, and information sent to us may not be secure while in transit. Avoid using unsecure channels to send sensitive information — especially payment details or passwords.
We retain personal information for as long as needed to: provide Services, maintain accounts, comply with legal obligations, resolve disputes, and enforce policies.
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9) Your Rights and Choices
Depending on your location and applicable law, you may have rights such as:
* Right to Access / Know: request access to personal information we hold
* Right to Delete: request deletion of personal information we maintain
* Right to Correct: request correction of inaccurate information
* Right of Portability: request a copy of your data and/or transfer to a third party (where applicable)
* Managing marketing preferences: you can unsubscribe from promotional emails anytime; however, we may still send non-promotional emails (e.g., order/account updates)
We may need to verify your identity before processing requests. We will respond within timelines required by law. We do not discriminate against you for exercising your rights.
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10) Complaints
If you have concerns about how we handle personal information, please contact us using the details below. Depending on your jurisdiction, you may also have the right to lodge a complaint with your local data protection authority.
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11) International Transfers
We may transfer, store, and process personal information outside your country. If transfers occur from the EEA/UK, we rely on recognized transfer mechanisms (such as standard contractual clauses) unless the destination is deemed to provide adequate protection under applicable law.
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12) Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in practices, operations, legal, or regulatory requirements. We will post updates on this page and revise the “Last updated” date as required.
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13) Contact Us
For questions, privacy requests, or concerns, contact:
ELKANCE / NAVKAR INDUSTRIES
Address: E-56 Sector 4, Bawana Industrial Area, North West Delhi, Delhi, DL, 110039, IN
Phone: 9990159000
Email: support@elkance.in