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WELCOME TO SALES AND MARKETING COURSE

You can take this short course in sales and marketing duration 8-10 hours, after completing the course you will write the final examination and if you pass the final examination, you will be awarded a Certificate in sales and marketing course.

Sales and marketing course 8 -10 hours

DAY 1 OF SALES AND MARKETING COURSE

Introduction to sales and marketing

Definitions of sales and marketing

Importance of sales and marketing in business

Relationship between sales and marketing

Key terms and concept in sales and marketing

Conclusion on Day 1

DAY 2 OF SALES AND MARKETING COURSE

Introduction on day 2

Consumer behavior

Psychological factors influencing buying decision making process

Consumer decision making process

Types of consumers

Real world examples of consumer Behavior

Marketing strategies Based on consumer Behavior

Conclusion for day 2

Day 3 OF SALES AND MARKETING COURSE

Welcome to day 3

Market Research

Types of market Research

Steps involved conducting market Research

Market Research techniques and tools

Real world market Research examples

Common mistakes in market Research

Conclusion for day 3

DAY 4 OF SALES AND MARKETING COURSE

Welcome to Day 4

Concept of consumer targeting

Market Segmentation

Setps involved in consumer and segmentation

Real world examples of consumer targeting

Common mistakes that business make when it comes to consumer targeting

DAY 5 OF SALES AND MARKETING COURSE

Welcome to day 5

Marketing Mix

4PS of marketing Mix

Importance of the 4ps in marketing strategies

Examples of successful marketing mix strategies

Apples marketing mix

Conclusion on 4ps of marketing