The price for a website audit and the development of an optimization strategy depends on several factors, such as:
- Size and complexity of the website (e.g., number of pages, e-commerce functionality).
- Type of audit (e.g., SEO audit, technical audit, content analysis, UX/UI review).
- Expertise and market standards in your region.
- Scope of the optimization strategy (e.g., detailed action plans, prioritization of recommendations).
Typical Price Ranges:
A) Basic website audit (SEO or technical audit): €300–€800
B) Comprehensive audit including strategy: €1,000–€3,000
C) For large, complex websites or extensive strategies: €3,000–€10,000
Key Considerations:
- Deliverables: Clearly define what is included in your audit (e.g., technical checks, SEO performance, loading speed, mobile usability, UX analysis, content quality).
- Client size: Larger companies are often willing to pay more because the ROI of an audit is higher for them.
Tiered Pricing Model:
- Basic Package: Audit only, approx. €300–€500
- Premium Package: Audit + optimization strategy, approx. €1,000–€2,500
- Full-Service Package: Audit, strategy, and initial optimizations, starting at €2,500